---
title: Increasing Demo Conversions by 74% Through HubSpot Optimization and Website Design
description: This growth-driven design case study showcases the growth-driven design (GDD) methodology in action for Avanan, an AI-powered SaaS provider. Learn more.
---

[Case Studies ](https://www.molestreet.com/case-studies)

# [Increasing Demo Conversions by 74% Through HubSpot Optimization and Website Design](https://www.molestreet.com/case-studies/growth-driven-design-and-custom-hubspot-reporting-for-enterprise-ai-powered-saas)

 Written by [Mole Street](https://www.molestreet.com/case-studies/author/mole-street) | Dec 4, 2025 10:58:31 PM

## Client Overview

Avanan is a Check Point Company and a global SaaS leader in AI-powered cloud email and collaboration security. It protects enterprise clients around the world from phishing, malware, and data loss across modern communication platforms. As the company scaled, Avanan needed a stronger digital foundation to support its growth and unite marketing and sales under one system.

 

Client: Avanan (a Check Point Company)  
 Industry: SaaS (AI-Powered Cloud Security)  
 Solution Delivered: Technical HubSpot Consulting + Growth-Driven Design Program  
 HubSpot Products Used: Marketing Hub Enterprise, CMS Hub Enterprise, CRM  
Timeline: 11-month engagement

[View full post](https://www.molestreet.com/case-studies/growth-driven-design-and-custom-hubspot-reporting-for-enterprise-ai-powered-saas)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Mole Street"
  },
  "dateModified" : "2025-12-05T04:02:09.927Z",
  "datePublished" : "2025-12-04T22:58:31Z",
  "headline" : "Increasing Demo Conversions by 74% Through HubSpot Optimization and Website Design",
  "image" : {
    "@type" : "ImageObject",
    "height" : 1000,
    "url" : "https://4949049.fs1.hubspotusercontent-na1.net/hubfs/4949049/Assets_theme_2025/_Featured%20Images/Case%20Studies/Mole-Street-Case-Study-Avanan-Featured-Image.jpg",
    "width" : 2000
  },
  "mainEntityOfPage" : "https://www.molestreet.com/case-studies/growth-driven-design-and-custom-hubspot-reporting-for-enterprise-ai-powered-saas",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Case Studies"
  }
}
```