Molestice

The Challenge

Build the Philadelphia community through music block by block.

Our Approach

Each year on the Saturday of the summer solstice, Mole Street activates the Philadelphia community with a free annual block party + music festival called Molestice. In 2015, we booked 8 bands from Philadelphia and New York. The opening set featured a bluegrass duo and the evening ended with progressive hip-hop by Kuf Knotz. We secured 2 local food truck favorites and liquor sponsor, Manatawny Stillworks and we upped the branding of the festival with a new website, free pins for all and merch for purchase.

Results

1,543 guests in 2015

2016 ADCP Louix Award for Apparel Design

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